As a CEO I was asked by the Board to draw up a digital strategy and find a digital champion to join the Board. Sounds like a great idea, right? Well I found out it was exactly wrong. I talked to many technical experts as I investigated how to create a digital strategy and quickly realised two things: Most organisations […]
A few quid to charity and you’re done, right?
What’s the purpose of your business? Making money for shareholders…creating jobs…generating profits & paying taxes? According to a new Institute of Directors report more than 60% of bosses believe “businesses should not exist solely to make money and generate shareholder profits” and 48% said “companies should have a stated social purpose to help solve problems in society”. Wow – that’s a huge […]